The Language of Graphic Design
Richard Poulin breaks visual communication into principles designers can use to create clearer graphic work.
Rockport Publishers · 2011 · 288 pages · ISBN 9781592536764
Topics: Graphic Design, Visual Perception
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Why it matters
The Language of Graphic Design belongs in Design Books because it turns visual communication into a practical vocabulary of contrast, hierarchy, rhythm, scale, and meaning. It helps readers connect Graphic Design, Visual Perception to the choices they make in real design work.
Best for
Best for graphic designers, art directors, and visual designers; visual designers, researchers, and educators. The book is useful when you want reference material that improves judgment without changing the visual shape of your work.
What you'll learn
You will come away with clearer hierarchy, composition, and communication; a sharper understanding of how people organize visual form. The value is not just inspiration; it is a stronger vocabulary for critique, selection, and follow-through.
